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Shop Small, Shop Local Businesses for the Holidays


City of Huntsville November 20, 2012
(Huntsville, AL) - For the most original merchandise, personal customer service, and a customer friendly sales staff, Mayor Tommy Battle is cheerfully encouraging Huntsville to "Shop Small" this holiday season.

Reminding citizens that Huntsville's locally owned establishments are irreplaceable in terms of what they give back to the community, Mayor Battle cites Lawren's gift shop on Madison Street as an excellent example of a community asset.

"Lawren's is approaching its 50th year of business, and they are well known for their commitment to customer care and their generous support of Huntsville's civic needs," said Mayor Battle. "There are many small, distinctive businesses like Lawren's across our great city, and we invite you to seek them out when considering your gift list."

Nov. 24 is Small Business Saturday, and a national campaign by the Small Business Administration and American Express is working to spread the word that locally owned businesses help a community thrive.

"I encourage you to visit a small business, discover the unique services and products they offer. Small owners are a significant part of the fabric of our community," said Chip Cherry, President of the Chamber of Commerce of Huntsville/Madison County. "In addition to the products and services they offer they create jobs, put down roots, and engage in community activities. Check them out this Saturday, I think you will be pleasantly surprised with the variety of products and the caliber of the service they offer."

Calling small businesses as the "power behind our communities," the Chamber is giving out 25 "Shop Small" welcome mats to area merchants. American Express, who says there is nothing small about the economic impact these businesses are making, donated the mats in support of Small Business Saturday.

Small businesses pay 45 percent of total U.S. private payroll, according to the U.S. Small Business Administration, and they created 65 percent of the net new jobs created in the 17-year period ending in 2009.

"We recognize the lure of Internet shopping, but each dollar you spend in Huntsville, in an independent business is returned to us many times over," said Mayor Battle. "Call it the multiplier effect, or just call it smart shopping, the best purchase you can make is one from a local, small business."

Top 10 Reasons to Support Locally Owned Businesses

For more information, contact:

Kelly Cooper Schrimsher, Director of Communications, Office of the Mayor, City of Huntsville, 256-427-5006 (w), kelly.schrimsher@huntsvilleal.gov

Patricia McCarter, Communications Director, Chamber of Commerce of Huntsville/Madison County, 256-535-2018 (w), 256-326-2018 (c), pmccarter@hsvchamber.org

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